http://www.gamestm.co.uk/discuss/star-w ... -designer/
For this to even be on the table the population must be crashing even harder than I thought. EA is desperate to wring cash out of this game before it dies completely.The Old Republic lead designer discusses the competitive MMO marketplace and how The Old Republic might use a free-to-play model.
BioWare’s Star Wars: The Old Republic has faced some hard times since launching at the tail-end of 2011. Lead designer Emmanuel Lusinchi discusses the affects of losing over 400,000 subscribers earlier in the year and facing off increasingly stiff competition from free-to-play competitors.
“I think it’s more than the free-to-play model – it’s more that there is a lot of competitive offers,” suggests Lusinchi. “If it was just free-to-play games and they weren’t very good it wouldn’t even be a question but there are definitely good games out there and good games coming out, so of course all of this competition impacts your plan with what you want to do.”
Still, the advantages of free-to-play haven’t gone unnoticed by the developer. Asked whether it would be feasible to adapt The Old Republic to a free-to-play model, Lusinchi coyly suggests that the wheels may be in motion for a drastic change.
“The MMO market is very dynamic and we need to be dynamic as well,” he says. “Unless people are happy with what they have, they are constantly demanding updates, new modes and situations. So we are looking at free-to-play but I can’t tell you in much detail. We have to be flexible and adapt to what is going on.”